Grabbing the Neck and Hip-Shaking… KISS OF LIFE again in a sexual content controversy: “Unpleasant vs. Just Performance” [Sports Chosun Issue]

[Sports Chosun reporter Kim So-hee] The choreography challenge for the girl group KISS OF LIFE’s new song has been embroiled in controversy over sexual suggestiveness, sparking heated debate.

Recently, KISS OF LIFE released a choreography challenge video for their new song 'Who is she' on their official YouTube channel.

In the choreography shown in the video, the members face each other and make a movement that looks like they are grabbing each other's necks, leaving a strong impression. This is followed by a performance in which the two simultaneously thrust their hips, and various interpretations of the scene are emerging.

In particular, some netizens expressed discomfort, saying that the choreography suggests a specific situation or image. Amid differing opinions centered on online communities about the level of expression and the intent of the direction, voices of concern are also being raised alongside reactions that it is "too suggestive."

On the other hand, some argue that the performance is only part of the choreography and concept, and that excessive interpretation should be avoided, highlighting a clear difference in perspectives.

Previously, KISS OF LIFE was also embroiled in a similar controversy over 'Lips Hips Kiss', released last year. At the time, criticism arose that the motion of pulling on the straps while wearing a sleeveless top reminded people of a particular outfit, and the controversy spread; in the end, part of the choreography was revised.

Meanwhile, KISS OF LIFE released their new album 'Who is she' on the 6th.

Reporter Kim So-hee [email protected]