Jeonju

Walking Along the Jeonjucheon Shiri at the Jeonju Natural Ecology Museum

Located upstream along the Jeonjucheon and at the foot of Seungamsan Mountain, the Jeonju Natural Ecology Museum is an ecological exhibition center where visitors can experience fireflies, shiri fish, Jeonju’s forests, and carbon neutrality. This guide covers the admission fee, bus drop-off points, parking-lot construction status, guided-tour sessions, and activity route from the perspective of a first-time visitor.

By the KOTourLive Editorial Team Updated: Sep 16, 2026 17 min 186

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Why it was built along the upper Jeonjucheon Stream and at the foot of Seungamsan Mountain

Jeonju Natural Ecology Museum is located along the upper Jeonjucheon Stream and at the foot of Seungamsan Mountain. Since it was designed as a place to understand the natural environment of Jeonjucheon indoors, it is more suited to an itinerary that takes in both the stream and the forest than to a typical urban museum visit.

It opened on May 22, 2008. The site area is 18,766㎡, the total floor area is 2,074㎡, and the building area is 1,157㎡. The building has one basement level and three above-ground floors. Its design resembles the Korean aucha perch, a freshwater fish inhabiting Jeonjucheon’s clean waters, and incorporates zero-energy architecture.

Visiting hours 09:00–18:00; ticket sales until 17:00

Visiting hours are 09:00–18:00. During the summer season, from May 1 to September 31, visiting hours are extended by one hour. Ticket sales are from 09:00 to 17:00, and ticket sales hours are also extended by one hour during the summer season. This information is current as of September 2026.

The museum is closed on January 1, the day of Seollal and Chuseok, and every Monday. If Monday is a public holiday, it is closed the following day. Additional closure days designated by the mayor may apply. Bringing food and entering with pets are prohibited.

전주자연생태관 내부 전시 공간의 모습입니다.
An interior exhibition space at Jeonju Natural Ecology Museum. — Photo source: jeonju.go.kr

Admission fees of 2,000 won for adults and free-admission groups

Individual admission is 500 won for children, 1,000 won for teenagers and soldiers, and 2,000 won for adults. Groups of 20 or more people entering simultaneously for the same purpose pay 300 won for children, 700 won for teenagers and soldiers, and 1,500 won for adults. These fee details are current as of September 2026.

Preschool children and visitors aged 65 or older are eligible for free admission. Holders of Jeonju’s preferential card for families with multiple children, as well as holders of the Jeonbuk Special Self-Governing Province Ijoa Card registered as residents of Jeonju or Wanju County, are also eligible for free admission. Registered visitors with severe disabilities may enter free of charge with one accompanying guardian.

전주자연생태관의 생태 전시를 살펴보는 공간입니다.
A space for exploring the ecological exhibits at Jeonju Natural Ecology Museum. — Photo source: jeonju.go.kr

Suggested first-floor route for experiencing fireflies and Korean aucha perch

The first floor features the exhibitions “Meet the Fireflies,” “Meet Jeonju’s Living Things,” “Flow Along the Verdant Jeonjucheon,” and “Meet the Yeoulgaksi.” There is also a space where visitors can learn how firefly light is produced and about the life cycle of fireflies.

When visiting with children, start with the ecological immersive video experiences: generating electricity by bicycle to light up fireflies, finding plants and animals living in Jeonju with a color magnifying glass, and riding a simulator that lets you fly over Jeonjucheon. “The Story of Yeoulgaksi” covers the ecology of the Korean aucha perch alongside footage of the flowing waters of Jeonjucheon.

반딧불이와 전주천 생태를 설명하는 체험 전시입니다.
An interactive exhibition explaining fireflies and the ecology of Jeonjucheon. — Photo source: jeonju.go.kr

Second-floor forest play and the three stages of invasive-species activities

The second floor has the Forest Jeonju Ecology Experience Classroom, an education room, and an early-childhood climate and environmental education room. In the Jeonju Forest Exploration area, visitors can play camping inside a tent. “Jeonju Forest Fresh Air” features a trampoline designed around the concept of running and playing in the forest.

In “Become Animal Friends,” visitors can experience the field of vision of animals such as bees and dogs. There is also a corner where visitors can rotate the wing patterns of the Chinese windmill butterfly to create their own pattern. The invasive-species activity proceeds in three stages: Stage 1, picking up litter in Jeonjucheon; Stage 2, catching invasive species; and Stage 3, collecting information cards about fish in Jeonjucheon. There is also a game-based corner for learning about the soil’s carbon-storage function.

Walking distances after getting off buses 752 and 430

If traveling by bus from outside Jeonju, the simplest approach is to enter the alighting stop listed in the official information as the destination. From the Jop-eunmok stop on bus 752, it is about an 8-minute, 481-meter walk. From the Seungam Village stop on bus 430, it is about a 5-minute, 345-meter walk.

Bus 350 requires about a 10-minute, 645-meter walk after getting off at the Hanbyeokru Jaman Mural Village stop. Bus 110 requires about an 8-minute, 501-meter walk after getting off at the Seungam Village stop. Since bus operating intervals are not provided here, it is safer to check the next vehicle using real-time bus information after arriving in Jeonju.

Current situation: use nearby parking because there is no on-site parking lot

As of September 2026, the on-site parking lot at Jeonju Natural Ecology Museum is unavailable because of the Hydrogen Play Experience Center construction project. Visitors arriving by car must use nearby parking lots, including Chimyeongjasanseongji, the National Intangible Heritage Center, and the Hanok Village on-street public parking lot.

The Hanok Village on-street public parking lot is listed as paid parking, but exact fees and the number of available spaces at nearby lots are not provided. Parking along roads outside designated parking spaces is prohibited because of the risk of traffic accidents involving children. Do not park along the edge of Baram Ssoeneun-gil simply because it looks close.

전주자연생태관 주변 여행지와 함께 살펴볼 수 있는 전주 풍경입니다.
A Jeonju view to explore alongside destinations around Jeonju Natural Ecology Museum. — Photo source: visitkorea.or.kr

Guided tours operate six times a day, 30 minutes per session

Guided programs operate year-round, six times a day, for approximately 30 minutes per session. Sessions are held at 10:10, 10:50, 13:30, 14:30, 15:30, and 16:30, and explain the exhibits, interactive features, and the firefly ecosystem. The guided tour time for the exhibition areas is also approximately 30 minutes.

On weekdays, the 10:10, 13:30, and 15:30 sessions are available only for group reservations. However, if there is no group reservation, visitors may register on-site for a guided tour. Each session accepts up to 60 people. Reservations open at midnight 60 days before the experience date, and free applications can be made using mobile-phone identity verification until 24 hours before the experience date. Visitors without reservations may apply on-site for sessions with no existing reservations, but same-day on-site registration may be limited according to visitor-management conditions.

What to confirm by phone before visiting

The address is 21 Baram Ssoeneun-gil, Wansan-gu, Jeonju, Jeonbuk Special Self-Governing Province (Gyodong), and the main telephone numbers are 063-281-5257–5258. The official website is https://ecomuseum.jeonju.go.kr. It is advisable to confirm by phone before departure any details that may change over time, such as operating hours and the parking-lot construction situation.

Visitors may not enter the aquatic-plant planting area of the Waterside Ecology Experience Park, and fishing and catching aquatic animals in the stream are also prohibited. Guided-tour reservations may be canceled due to severe weather. Since there are no registered posts on the official visitor-experience review board, it is difficult to judge waiting times or the on-site atmosphere based solely on repeat visitors’ reviews.

Before You Go

Address
21 Baram Ssoeneun-gil, Wansan-gu, Jeonju, Jeonbuk Special Self-Governing Province (Gyodong)
Hours
Visiting: 09:00–18:00. Summer season (May 1–September 31): visiting hours extended by 1 hour. Ticket sales: 09:00–17:00; during the summer season, ticket sales hours are extended by 1 hour.
Closed
January 1, the day of Seollal and Chuseok, and every Monday. If Monday is a public holiday, closed the following day. Additional closure days designated by the mayor may apply.
Admission
Individuals: children 500 won, teenagers and soldiers 1,000 won, adults 2,000 won. Groups (20 or more): children 300 won, teenagers and soldiers 700 won, adults 1,500 won. Separate free-admission categories apply.
Phone
063-281-5257–5258
Official site
https://ecomuseum.jeonju.go.kr
Transport
Bus 752: about an 8-minute walk (481 m) from the Jop-eunmok stop; bus 430: about a 5-minute walk (345 m) from the Seungam Village stop; bus 350: about a 10-minute walk (645 m) from the Hanbyeokru Jaman Mural Village stop; bus 110: about an 8-minute walk (501 m) from the Seungam Village stop.
Parking
The on-site parking lot is unavailable because of the Hydrogen Play Experience Center construction project. Use nearby parking lots such as Chimyeongjasanseongji, the National Intangible Heritage Center, and the Hanok Village on-street public parking lot (paid).
Time needed
The guided program takes approximately 30 minutes for the exhibition areas.

The information above is current as of the time of writing. Check the official information again before visiting.

Jeonju Natural Ecology Museum Jeonjucheon ecological experience fireflies shiri fish Jeonju travel
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