How to Walk from Chuncheon Myeongdong Street to Dakgalbi Alley and the 350-Plus-Store Underground Shopping Arcade
Chuncheon Myeongdong Street is the commercial and dining hub of downtown Chuncheon, located in Jungang-ro 2-ga. It is open year-round and free to visit, but parking is not available on the street itself. For greater convenience, combine it with the Chuncheon City Hall public parking lot and nearby attractions around Jungang-ro, including Dakgalbi Alley, Yukrim Pass, and Chuncheon Jungang Market.
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Chuncheon’s downtown commercial street at 55 Jungang-ro
Chuncheon Myeongdong Street is located at 55 Jungang-ro, Chuncheon-si, Gangwon State (Jungang-ro 2-ga), and is also introduced as the name for the alleys around Joyang-dong, Chuncheon-si. Like Seoul’s Myeongdong, it is a bustling central area of Chuncheon and an urban district with government offices such as the Gangwon State Government Building and Chuncheon City Hall, as well as major banks.
The street itself is open at all times year-round, and admission is free. The representative contact number is 033-250-3089, and the official Chuncheon tourism website is https://www.chuncheon.go.kr/tour/. There is no separate ticket office or entrance gate, so its use differs from tourist attractions where visitors buy tickets to enter a specific building.
Tree-shaped trees and commemorative sculptures recalling Winter Sonata
In the center of Chuncheon Myeongdong Street, tree-shaped trees are arranged in a row, and this area was used as a filming backdrop for the KBS drama ‘Winter Sonata.’ Commemorative sculptures related to the drama have also been installed along the central street, allowing visitors to find drama-related spots while shopping.
However, this is an open street with operating shops, not a filming set or exhibition hall. No information confirming a separate admission fee for the Winter Sonata-related area or the availability of English guidance or an audio guide was found, and filming restrictions were also not confirmed. It may not suit visitors expecting an indoor exhibition recreating scenes from the drama.
Above-ground shopping routes stretching from clothing shops to cafés
Clothing stores, cosmetics shops, and shoe stores are concentrated throughout the area, along with cafés and restaurants. Nearby shopping and cultural facilities, including M Department Store, Brown 5th Avenue, and a cinema, mean this is less a place for viewing just one type of tourist attraction and more a place to walk through the everyday commercial district used by Chuncheon residents.
No official recommended viewing time has been confirmed for Chuncheon Myeongdong Street itself. Because it is open at all times, entering the street is possible even late at night, but the operating hours of individual shops and restaurants cannot be assumed to be the same as the street’s operating hours. Since it has not been confirmed whether individual stores accept cash only, provide English guidance, or have store-specific photography rules, it is safer to prepare a translation app and suitable payment methods if you intend to shop.
How to find the approximately 350 shops beneath the central rotary
A large underground shopping arcade with approximately 350 shops has been built beneath the central rotary. Other introductions describe Chuncheon Underground Shopping Arcade as having around 300 clothing, bag, shoe, restaurant, and accessory stores, so it is best understood as a shopping area to explore by walking between several entrances rather than as a place to visit only one or two shops.
The underground arcade is a commercial area connected to the above-ground Myeongdong Street, but the business hours and closing days of individual stores may differ from the street’s “open at all times, year-round” information. When going below the central rotary, remember that you are moving to a different level from the above-ground street. When choosing a meeting place, it is advisable to select a noticeable landmark such as the rotary or a specific store.
The order for eating sizzling pan dakgalbi and fried rice in Dakgalbi Alley
Chuncheon Myeongdong Dakgalbi Alley extends behind and around the center of Chuncheon Myeongdong Street. This food-focused area is located in Myeongdong Street, the busiest part of downtown Chuncheon, and is packed with restaurants specializing in Chuncheon’s signature dakgalbi. Dakgalbi is a dish of chicken marinated in gochujang seasoning and stir-fried on a hot iron plate with shredded cabbage and various vegetables.
After eating the dakgalbi you ordered, you can fry rice in the remaining sauce. Since the seasoning and side dishes vary slightly from one restaurant to another, foreign visitors coming for the first time can ask the staff whether the dakgalbi and fried rice are ordered separately. Prices, business hours, and waiting-line information for individual restaurants in the alley were not confirmed, and the alley’s free admission should be distinguished from the cost of dining at a restaurant.
Chuncheon Jungang Market and Yukrim Pass, continuing since 1962
Centered around Myeongdong, Dakgalbi Alley, Yukrim Pass, and Chuncheon Jungang Market connect together, allowing shopping and dining to be combined into one route. Chuncheon Jungang Market is introduced as Chuncheon’s largest traditional market, established in 1962, with stores selling hanbok and middle-aged clothing making up the majority.
These connections show that Chuncheon Myeongdong Street is not simply a fashion district but an urban living area where government offices, banks, markets, and restaurants are gathered together. However, official walking distances and travel times between each location were not confirmed, so a practical approach is to divide the route while checking your current location and open stores on a map.
Park outside the street, and check bus information through official Chuncheon sources
According to information from the Korea Tourism Organization, parking is not available on Chuncheon Myeongdong Street itself. If traveling by car, candidates include the Chuncheon City Hall public parking lot at 1 Sicheong-gil (111-1 Okcheon-dong) or the City Hall Annex public parking lot at 3 Sakju-ro (36 Gyo-dong). Official information on the fees, operating hours, number of parking spaces, and connections to the street for both parking lots was not confirmed.
Parking inquiries can be directed to the Chuncheon Urban Corporation Integrated Parking Control Room at 033-240-1661. The Chuncheon public transportation information website provides city bus operating information, stop information, and route information, while the Chuncheon Transportation Portal provides a city and village bus route map revised as of June 15, 2026. A direct match between Chuncheon Myeongdong Street, arrival stops, route numbers, station exits, and walking times was not confirmed. The public transportation assistance service is available at 080-850-9486 on weekdays from 09:30 to 17:30.
Limitations and preparations that are easy to overlook on a first visit
Chuncheon Myeongdong Street is free and open at all times, but the above-ground street, underground shopping arcade, and dakgalbi restaurants are separate areas with different uses. Official sources did not confirm wheelchair or stroller accessibility, slopes, stairs, or pavement conditions, nor whether English guidance or an audio guide is available. Since photography restrictions and the times when queues form were also not confirmed, visitors should follow store staff instructions when photographing drama-related commemorative elements and shop interiors.
No official recommended visit duration has been confirmed. A visit plan can be organized by examining the Winter Sonata-related area and underground shopping arcade from the street entrance at 55 Jungang-ro, then connecting Dakgalbi Alley, Yukrim Pass, and Jungang Market, which has continued since 1962. Recording the Myeongdong Street contact number, 033-250-3089, together with the official tourism website https://www.chuncheon.go.kr/tour/ makes it easier to distinguish general location information from information about individual facilities.
Before You Go
- Address
- 55 Jungang-ro, Chuncheon-si, Gangwon State (Jungang-ro 2-ga)
- Hours
- Open at all times
- Closed
- Open year-round
- Admission
- Free
- Phone
- 033-250-3089
- Official site
- https://www.chuncheon.go.kr/tour/
- Transport
- The Chuncheon public transportation information website provides city bus operating, stop, and route information, but a direct match to an arrival stop and route number for Chuncheon Myeongdong Street could not be confirmed
- Parking
- No parking on the street itself. Chuncheon City Hall public parking lot: 1 Sicheong-gil (111-1 Okcheon-dong); City Hall Annex public parking lot: 3 Sakju-ro (36 Gyo-dong)
The information above is current as of the time of writing. Check official guidance again before visiting.
Places
Nearby Attractions 3
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Chuncheon Jungang Market (Nangman Market)A traditional market where you can browse hanbok, clothing, and a variety of foods. -
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Food & Dining 2
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